Abildayeva Ж. .; Uskenbaeva Р. .; Kalpeyeva Ж. .; Konyrbaev Н. .; Dauitbayeva А. . Optimization of advertising budget allocation in the agro-industrial complex based on a machine learning algorithm. Bulletin of L.N. Gumilyov Eurasian National University Technical Science and Technology Series, [S. l.], v. 153, n. 4, p. 53–64, 2025. DOI: 10.32523/2616-7263-2025-153-4-53-64. Disponível em: https://bultech.enu.kz/index.php/main/article/view/951. Acesso em: 5 jan. 2026.